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Digital Literacy Training for Entrepreneurs

ELEV8 Studios Gambia has completed a two day training on photography and social mediamarketing as part of the Digital Literacy program The Hub Ltd conducted in collaboration with the International Trade Centre.

Sulayman Sanyang Abdul Musawir , founder of ELEV8 Studios Gambia showed the participants ways of snapping their products using mobile phones and editing with professional apps. This will help the entrepreneurs minimize the cost of paying professional photographers to snap their products.

The participants were also taught ways to market their products online targeting Facebook and Whats app Business.

This training is aimed to equip them with the necessary knowledge and skills to navigate the digital world responsibly, including safeguarding their personal information.

It's worth mentioning that the training program had a significant focus on empowering women, with eighty percent of the participants being women. These entrepreneurs are engaged in various industries, including food processing, fashion accessories, cosmetics, and poultry farming. The participants came from different regions, such as LRR, CRR, URR, and NBR, showcasing the diverse representation.

Following the week-long training, all participants will be provided with mentors who will guide and coach them in their businesses. These coaching sessions will play a vital role in helping the entrepreneurs determine their next steps and make informed decisions for their ventures. It's an exciting initiative that will undoubtedly contribute to the growth and success of these entrepreneurs in the digital era.


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